TikTok Metrics on Rella

Rella provides TikTok analytics for posts and videos. You must connect a TikTok account to Rella to view analytics.


Profile Insights

  • Followers: Total followers over the lifetime of the account

  • Follower Growth: Net follower change over time

  • Total Posts: Total number of posts in the period


Content Insights

  • Engagement: Total engagement across all content for the period

  • Views: Content views for the period

  • Shares

  • Comments


Organic Post Insights

The Organic Post Insights table lets you review performance at the individual post level. For TikTok, each post displays:

  • Views

  • Engagement

  • Likes

  • Comments and

  • Shares

Utilize the "Columns" option in the top right corner of the table to turn individual metrics on or off.


TikTok Analytics FAQs

Does Rella track paid TikTok metrics?

Rella accounts for organic metrics. Please use TikTok’s ads manager for paid metrics.

Can I run TikTok ads through Rella?

Please use TikTok’s ads manager run paid TikTok ads.

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