"Authentic" is Merriam-Webster's 2023 Word of the Year. So, why should creators prioritize authenticity?

Social media platforms want you to use all of your engagement features, so utilize them to your advantage. Here are a few ways to effectively engage on social…

What you need is a community that trusts and values your opinion. But, the question is, how do you get a loyal following on social media?

In February of 2021, there were 9.2 million downloads. And now? Well, its decreased by 90% and only receiving around 900,000 downloads a month. And why is that?